Campus Activewear Ltd is a leading sports and athleisure footwear brand. It was launched in 2005 with a distinct focus on lifestyle-oriented sports and athleisure products catering to diverse customer groups. The company’s product portfolio includes a wide range of styles, colour palettes and price points.
Campus Activewear has emerged as a major player in the footwear industry with over 200 exclusive brand outlets across India. The company also offers its products through a pan-India network comprising over 15,000 multi-brand retail stores. Campus also has a presence across a dozen e-commerce platforms.
The company launched the Campus brand in 2005, with focus on athleisure and lifestyle-oriented sports range. The brand offers a wide range of products for the entire family. Through a vast retail and wholesale network, the company principally engages in the production, distribution and sale of sports and athleisure footwear.
Campus Activewear launched its initial public offering (IPO) in 2022 and subsequently it was listed on both the National Stock Exchange (NSE) and BSE.
Market capitalisation of Campus Activewear stood at over ₹8,800 crore as of January 8, 2024. Campus share price has dropped 25% in the last one year.
Business operations
The company’s product portfolio includes over 2,500 active shoe styles for customers across all age groups. During the fiscal years 2019 to 2023, the company launched over 2,800 new shoes. Of these, in fiscal year 2022-23 alone, over 300 new designs — 222 new styles for men, 64 for women and 36 for kids — were launched.
The company operates its business through five key growth verticals:
Product innovation:
Campus updates its designs from time to time, adapting them to the needs of the Indian clientele, even as it draws influence from global trends. Through innovation, alliances and collaborations, the company aims to deliver its products that align with the ever-changing tastes of its customers.
Vertically integrated manufacturing ecosystem: While Campus Activewear outsources some of its production, it prioritises the quality of its products. It also manufactures its products in-house.
Omni-channel presence:
Campus Activewear’s omni-channel presence enables the company to service its customers better and expand its reach. Its pan-India distribution network allows it to reach customers anywhere in the country.
Focus on marketing:
The company employs consumer-focused tactics in place of conventional trade-led marketing. This enables customers to know about the company and its offerings across a variety of touchpoints.
Digitisation:
The company has digitised its sales process. This facilitates effective customer service and interaction while enabling the business to adjust to changes in the market.
Campus Activewear Financial Highlights
- Revenue: Campus Activewear reported revenue of ₹1,196.58 crore in FY22 vs ₹715.08 crore in FY21. It showed an increase of 67.34% on a yearly basis.
- Operating Profit: Campus Activewear reported an operating profit of ₹171.28 crore in FY22 vs ₹69.95 crore in FY21. It showed an increase of 144.86% on a year-on-year basis.
- Net Profit: Campus Activewear reported a net profit of ₹124.41 crore in FY22 vs ₹26.86 crore in FY21. It showed an increase of 363.18% on a yearly basis.
Campus Activewear Quarterly Result Highlights
- Campus Activewear reported revenue of ₹338.27 crore in Jun 2022, compared with ₹352.63 crore in Mar 2022, representing a decrease of 4.07% on a quarter-on-quarter (QoQ) basis.
- Campus Activewear reported an operating profit of ₹42.13 crore in Jun 2022, compared with ₹57.33 crore in Mar 2022, representing a decrease of 26.51% on a quarter-on-quarter (QoQ) basis.
- Campus Activewear reported a profit of ₹28.66 crore in Jun 2022, compared with ₹39.61 crore in Mar 2022, reflecting a decrease of 27.64% on a QoQ basis.
- The earnings per share (EPS) of Campus Activewear stood at ₹3.57 during Jun 2022.
Data Source: BSE, Company announcements
Securities shown are illustrative, not recommendations. Past performance does not guarantee future results.
