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Zepto
Zepto IPO Details
Strength and Weakness
The company has scaled its operations and created demand in a highly competitive environment through expanding its dark stores to 1,139 across 66 cities in ~5 years since inception.
Orders Per Day (OPD) per store increased from 1,325 in FY24 to 2,140 in Q4FY26, a 61.5% increase. At the same time, the average delivery distance was reduced from 2.05 km in FY24 to 1.83 km in Q4FY26. These numbers show that the company’s expansion strategy is not only focused on entering new cities but also on increasing dark store density in areas with strong demand.
Advertising has become one of its fastest-growing and highest-margin revenue streams. Advertisement revenue increased from ₹49.17 crore in FY24 to ₹1,635.73 crore in FY26, which is a 33x increase in 3 years. The contribution of advertising to NRV also saw improvement with an increase to 1.11% in FY24 and a further increase to 7.78% in FY26.
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Step 2
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Step 3
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