AMFI’s latest mutual fund initiatives: Know all about Chhoti SIP, Tarun Yojana and MITRA platform

The Association of Mutual Funds in India (AMFI) has launched three new initiatives to help track and recover forgotten investments and align the equity markets with the Securities and Exchange Board of India (SEBI) and AMFI’s ongoing efforts to democratise mutual fund investments.

AMFI has launched these initiatives—SIP for smaller investments, Tarun Yojana to encourage young investors, and MITRA—to ensure wider participation from investors across diverse parts of India.

"Mutual funds are a key pillar of financial empowerment, enabling individuals to participate in India's growth story. These initiatives are designed to ensure that investing is not just accessible but also secure, transparent, and aligned with the financial well-being of every Indian," AMFI Chairman Navneet Munot said in a statement.

About the schemes

India’s mutual fund industry

The MF industry in India has seen robust growth with its assets under management (AUM) surpassing ₹65 lakh crore. The surge reflects a major increase in retail participation and a growing preference for long-term investments.

However, a large proportion of the population remains excluded from the formal investment ecosystem due to a lack of awareness and accessibility concerns, among other reasons. Bridging this gap is crucial to fuel further growth in the industry. AMFI has been taking several measures for the same, and these initiatives are focused on solving these challenges by making MFs more accessible to all.

AMFI Chief Executive Venkat Chalasani said the MF industry has a pivotal role in shaping India's financial landscape. "Through these initiatives, AMFI aims to lower entry barriers, instil financial literacy at an early stage, and provide investors with mechanisms to track and retrieve their investments," he said.