Wild swings

Nifty50: 17,100 ▲ 114 (+0.6%)
Sensex: 57,989 ▲ 355 (+0.6%)

Hello dear reader, 

What a remarkable coincidence!
This year, World Sleep Day has fallen on what can be best described as the getaway to infinite sleep i.e Friday!
Hustle culture is taking over our lives and the one thing that gets compromised the most is good shut-eye time. Hence, it is necessary to celebrate World Sleep Day to raise awareness regarding sleep and its importance for our good health.
Wait, wait...before you get ready to call it a night, here is a quick lowdown on what transpired in the markets today.

• The markets ended higher in a volatile session.
• Of the Nifty50 pack, 37 advanced.
• All eyes are on the next week’s US Fed meeting.

Among the Nifty sectoral indices, Realty (+3.0%) and Metal (+2.3%) were the top gainers, while Media (-0.8%) and Pharma (-0.5%) were the top losers.

What’s trending

⭐ HDFC twins merger gets NCLT nod

The National Company Law Tribunal (NCLT) has approved the merger between HDFC (+1.8%) and HDFC Bank (+1.7%). Following the announcement, shares of HDFC twins witnessed strong traction. The RBI, SEBI, shareholders and exchanges have already given their approval for the merger.

⭐ Defence stocks fire all cylinders 

Shares of major defence companies, including Hindustan Aeronautics (+3.0%), Bharat Electronics (+1.6%) and Bharat Forge (+1.4%), closed in green today. This comes after the Defence Acquisition Council approved ₹70,500 crore worth of proposals for indigenous procurement of defence equipment. The orders include the procurement of brahmos missiles, maritime helicopters and artillery guns.

⭐ RVNL jumps on new order win 

The rail infrastructure company (+1.3%) has bagged an order worth ₹112 crore from Madhya Pradesh. The project involves the setting up of an 11 kilovolt (KV) cable line. According to the management, the company’s order book is projected to hit ₹1 lakh crore by FY24 from ₹55,000 crore currently.

⭐ Tata Consumer-Bisleri acquisition talks end 

The FMCG company (+2.0%) said that it has ceased discussions with packaged drinking water company Bisleri International for a potential acquisition. Last year, the management of Bisleri had reportedly said that it was in talks with several buyers including Tata Consumer for selling India’s largest bottled water company.  

⭐ Gold glitters amid market volatility

The price of the yellow metal was up 4% this week. The ongoing US banking crisis has led to a rise in demand for gold. ICYDK, gold is considered a safe haven amid economic uncertainties.

In Focus

Campa Cola: The relaunch and its ripple effects

The relaunch of the 50-year-old iconic brand Campa Cola earlier this month must have made many Indians feel nostalgic. But, the revival of the beverage brand by the refinery-to-grocery conglomerate Reliance Industries has started having ramifications on India’s growing beverage industry. Grab your favourite summer coolant, while we decode the buzz around Campa Cola’s relaunch by Reliance Retail. 

New avatar  

After acquiring Campa Cola for ₹22 crore last year, the deep-pocketed Reliance Retail relaunched it earlier this month. The beverage has been introduced in five sizes – ranging from 200 ml for immediate consumption to 2,000 ml home packs. Campa Cola will be rolled out across India, starting from Andhra Pradesh and Telangana, which is a stronghold of Coca-Cola’s Thums Up. 

Price war

Against this backdrop, Coca-Cola has reduced the cost of its lowest unit (200 ml) by ₹5. Also, according to reports, the management of Coca-Cola and PepsiCo are planning to increase trade discounts, promotions and local marketing. This also comes at a time when the demand for beverages is expected to rise, amid a prolonged and scorching summer. 

Distribution strength 

Besides deep pockets, Reliance Retail already has a robust infrastructure in place for Campa Cola. It has more than 17,000 brick-and-mortar stores across India and an ecommerce platform, JioMart, to sell Campa Cola’s offerings. 

However, Campa Cola’s competitors aren’t perturbed for now. They believe that the Indian beverage market is large and the entrance of a new player will help in improving the infrastructure of the beverage industry.

Powerful buying made simple!

Markets often see sharp price movements triggered by positive news or technical patterns. In such situations, you may want to double down on certain high-conviction trades. However, having limited capital could be an obstacle in leveraging such opportunities. With Margin Trading Facility (MTF) on Upstox, you can increase your trading capacity instantly. Click here to know more about MTF.

Benefits of MTF:

🔹Get 2X leverage on equity delivery orders

🔹Borrow up to ₹25,00,000 at a time

🔹Hold stocks bought via MTF for up to 365 days.

Phrase of the day

Going Long

When you buy a stock, futures or an option contract with the hope that its price will rise, it is called going ‘long’.  When should you go long, find out from this chapter What does going Long mean? 

Click here to join us on Telegram for trading and investment-related videos, daily market updates, details on upcoming IPOs and more.