1 Crore+ Customersūüí™

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Sparkles on Apple iOS 15.4A magical milestone!Sparkles on Apple iOS 15.4


The Upstox fam now 1 Crore+ customers strong!

Since the start of our journey in 2009, our mission has been making wealth magically simplified for everyone. Upstox was founded on the belief that we could empower and encourage everyone to participate in the equity markets. We believe that building wealth via investing is critical for everyone’s growth. And we’ve strived to make this mission come to life for over a decade, by putting the technology, tools and knowledge, long available to only a few, into your hands, thus making investing seamless, delightful, and cost effective.

And thanks to the support from all of you, 1 crore customers are now onboarded on our platform.


A crore thanks, to all of you Thanks For 1 Crore Happy Customers

Not very long ago (as recent as June 2020), we had just crossed the 10 lakh customers mark. That milestone gave us confidence and served as the starting point for our fast-scaling journey. The last 2 years have been a whirlwind of growth as more of you started embracing the public markets, encouraged by the strong market performance, quality financial education and forward-looking regulatory leadership.

We are privileged to be an enabler in this India success story and we are thrilled to play our part in scaling the power of investing and compounding to crores of more Indians.

10x growth in less than 2 years has become possible because of all of you. Thank you all of you for placing your trust (and your money) in us. Your appreciation inspires us, your feedback makes us better, and your support helps us grow.

From here, we go UP Here We Go Up

As we enter the company‚Äôs next chapter, we think about how we want to reinvent ourselves. For the next 10 years of our journey, we want to create ‚Äėmagic‚Äô for you. Investing & wealth creation that feels like magic. We are excited about our product innovations, our content offering, our cutting-edge tech features, our customer service design, everything we have in our pipeline will be designed to serve your investment and wealth needs. It will all come together like magic, with every initiative that we embark upon.

We are just getting started, and we are excited to partner with you on your life-long journey of wealth creation. Thank you again for your trust, and we will continue to delight you with everything that we do.

On behalf of Team Upstox,


Ravi Kumar
Co-founder & CEO, Upstox


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