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  1. Wedding & Holiday Season 2025: Top 10 sectors and stocks in focus, from beauty and skincare to jewellery and QSRs

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Wedding & Holiday Season 2025: Top 10 sectors and stocks in focus, from beauty and skincare to jewellery and QSRs

Upstox

5 min read | Updated on November 26, 2025, 13:02 IST

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SUMMARY

Stocks to Watch: According to news reports, an estimated 46 lakh weddings are expected to take place in India in November and December 2025.

Wedding and holiday season, 2025

The beauty and skincare shares are expected to be in the spotlight as people spend heavily on grooming and personal appearance. | Image: Shutterstock

Stocks to Watch: It's that time of the year again!

The wedding season, as well as the holiday period, officially begins as the calendar year 2025 draws to a close.

According to news reports, an estimated 46 lakh weddings are expected to take place in India in November and December 2025.

The Economic Times reported that companies across categories are preparing for higher demand, as 46 lakh weddings are projected to generate around ₹6.5 lakh crore between November 1 and December 14, based on estimates by the Confederation of All India Traders.

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"As per TOI, wedding expenditure is also rising across categories, from sarees to salons, with average spends moving higher," the report added.

Similarly, tourism in India for November, December, and January is seen as a peak season. India's tourism sector is projected to remain strong during late 2025 and early 2026, with a continued surge in both international and domestic travel.

According to available reports, international leisure bookings are up, driven by short, visa-easy trips, while domestic travel remains robust, especially to popular winter destinations like Himachal Pradesh, Rajasthan, Goa, and Kerala.

The government's increased budget allocation for infrastructure is expected to further facilitate this growth.

Domestic tourism continues to drive growth, with visitor spending reaching ₹15,50,000 crore (US$185.6 billion) in 2024, 22% higher than pre-pandemic levels, and expected to rise to ₹16,80,000 crore (US$200.17 billion) in 2025. International visitor spending also grew, rising to ₹3,10,000 crore (US$36.8 billion) in 2024 and projected to touch ₹3,20,000 crore (US$37.47 billion) in 2025, said a report by the India Brand Equity Foundation (IBEF).

Amid expectations of heightened business activity across categories, here is a list of ten sectors and related stocks that are expected to hog the limelight.

Beauty & Skincare

The beauty and skincare shares are expected to be in the spotlight as people spend heavily on grooming and personal appearance. Hence, stocks from this theme/category that may remain in focus are Nykaa, Honasa Consumer (Mamaearth), ITC, Emami, HUL, Dabur and Marico as well.

ITC is involved in the beauty and skincare industry, with its personal care portfolio including skincare essentials under brands like Charmis and Dermafique.

Besides personal grooming and self-care, products from these companies are also widely used as gifts during the festive and wedding periods.

Jewellery

Shares of jewellery companies are the direct beneficiaries of the wedding festivities as people buy and gift jewellery heavily at the majority of Indian weddings. Hence stocks to watch out for include Titan Company, Senco Gold, Kalyan Jewellers, Shringar House of Mangalsutra, and P. N. Gadgil Jewellers, among others.

Luggage & Travel Accessories

Shares of luggage and travel accessories will also be in focus as travel spikes during holidays and destination weddings.

Stocks to watch: VIP Industries, Safari Industries

Travel & Tourism

Travel typically spikes towards the end of the year as people visit holiday destinations and tourist spots. Wedding-related travel also contributes to higher demand, boosting tourism bookings and overall mobility.

Key stocks to watch: IndiGo (InterGlobe Aviation), IRCTC, EaseMyTrip (Easy Trip Planners), Tata Motors, and Ashok Leyland (as an indirect play on commercial vehicle mobility).

Hospitality

Hotel bookings surge for vacations, events, and weddings.

Stocks in focus: Indian Hotels Company (IHCL), Leela Palaces Hotels & Resorts, Lemon Tree Hotels, Chalet Hotels, EIH (Oberoi Hotels), and Mahindra Holidays, among others.

Apparel & Footwear

Ethnic apparel and footwear are at the heart of wedding festivities and rituals.

Stocks to watch: Trent (Westside, Zudio), Vedant Fashions (Manyavar, Mohey), ABFRL, Metro Brands, Bata India, Mirza International, Page Industries (innerwear/premium retail), and TCNS Clothing.

Quick-Service Restaurants (QSR) & Dining

Holidays and social gatherings boost dining out.

Stocks in focus include Jubilant FoodWorks (Domino’s), Devyani International, Sapphire Foods, and Barbeque Nation, among others.

Consumer Durables & Electronics

During wedding season, festive gifting and home upgrades drive demand. Hence, stocks that are likely to be in focus from this segment include LG Electronics India, Blue Star, Dixon Technologies, and Amber Enterprises. Besides, stocks such as TTK Prestige, Bajaj Electricals, Voltas, and Havells are also expected to be in focus as people gift kitchen appliances at weddings.

NBFCs & Gold Loan Companies

Wedding-related spending boosts gold loans and consumer financing. Hence, stocks to watch include Muthoot Finance, Manappuram Finance, and Bajaj Finance.

Alcoholic Beverages

Seasonal demand for alcoholic beverages tends to rise during holidays.

Stocks in focus: United Spirits, United Breweries, and Radico Khaitan, among others.

In addition to the above list, shares of Urban Company are also expected to be in focus as the company benefits directly from salon & grooming services at home, home cleaning before festivals, electricians/carpenters during festive upgrades, last-mile beauty services during wedding prep, and on-call photography/makeup services.

Disclaimer: This article is purely for informational purposes and should not be considered investment advice from Upstox. Please consult with a financial advisor before making any investment decisions.
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