Meesho to acquire B2B platform Kirana Club for ₹202 crore in three tranches; what investors need to know

Meesho, one of the leading e-commerce marketplaces headquartered in Bengaluru, on Friday, June 12, said that its board of directors approved the 100% acquisition of Kirana Club, a community-led business-to-business (B2B) commerce platform for ₹202 crore in three tranches.

According to a regulatory filing, Meesho will acquire Kirana Club, a company incorporated under the laws of Singapore, and Retail Pulse Labs Private Ltd (RPLPL), a subsidiary of Kirana Club, which is incorporated under the laws of India.

In particular, Meesho has proposed to acquire 100% of the share capital of Kirana Club by acquiring 1,46,511 of its ordinary shares.

It will also acquire 0.41% of the share capital of RPLPL, an existing subsidiary of Kirana Club, by acquiring 41 Compulsorily Convertible Preference Shares of RPLPL from the identified selling shareholders.

Furthermore, the remaining 99.59% stake of RPLPL will be acquired indirectly by the company via the Kirana Vlub.

Following the acquisition, Kirana Club will become Meesho’s wholly owned subsidiary, and RPLPL will become its step-down subsidiary, with the company holding 99.59% stake indirectly through Kirana Club and the remaining 0.41% directly.

The acquisition, with an aggregate transaction value of ₹202 crore, is expected to be completed in three tranches, on or before March 31, 2027, subject to satisfaction of the conditions precedent and other terms and conditions set out in the share purchase agreement (SPA).

Furthermore, Kirana Club will continue to operate independently within the Meesho group.

Commenting on the development, Vidit Aatrey, Chairman, Managing Director and Chief Executive Officer of Meesho, said: “At Meesho, we have always believed that technology can expand access and opportunity for underserved users across India. Kirana Club has built deep trust among small retailers through its asset-light and community-first approach. We see significant opportunities to strengthen access, transparency and product discovery for kiranas in underserved markets across India, and also extend this to all forms of B2B retail across India.”

About Kirana Club

Kirana Club was founded in 2020 by Anshul Gupta and Aishwarya Jain, and has built one of India’s largest digital communities of kirana owners, with over 4.1 million registered retailers.

It's a mobile-first platform that enables retailers to discover, compare and order fast-moving consumer goods (FMCG) and grocery products directly from brands, through a marketplace purpose-built for underserved markets across India.

“Kirana Club was built on a simple belief: small retailers in Bharat deserve the same access, transparency, and efficiency as modern retail. Over the last few years, we have built deep trust with kirana retailers by combining community, local insights and commerce. Meesho understands Bharat at scale and shares our belief in serving underserved users through technology. With this partnership, we can accelerate our mission of building India’s most trusted digital commerce network for kiranas,” said Anshul Gupta, Co-founder and CEO of Kirana Club.

Shares of Meesho closed 0.84% lower at ₹166.92 per unit on the National Stock Exchange (NSE) on Friday, June 12. However, the announcement was made after the market closed.

Meesho has a total market capitalisation of ₹76,791.64 crore as of June 12, 2026, according to data on the NSE.