Nazara Technologies' UK arm to acquire controlling stake in Bluetile and BestPlay for ₹918 crore

Shares of Nazara Technologies will be in focus on Thursday after rallying over 6% on Wednesday. The company will acquire 50% stake in the Spanish social gaming platform Bluetile Games and BestPlay Systems for ₹918 crore through its UK-based subsidiary. The shares of Nazara Technologies closed 6.9% higher at ₹255 apiece on the NSE on Wednesday ahead of the announcement.

Of the total cash consideration, about ₹546 crore will be paid at the first close, while the remaining about ₹372 crore is payable within six months of the first close, the company said in a regulatory filing.

“Nazara UK will initially acquire a 50% controlling equity stake in both Bluetile and BestPlay. Nazara also holds a call option, and the Sellers a corresponding put option, to acquire or sell the remaining 50% stake by 2028 at a valuation based on 6.6x trailing calendar year EBITDA," the company said.

The transaction also includes performance-linked earn-outs estimated at $98.2 million (about ₹898 crore), which are contingent on the achievement of agreed revenue and EBITDA targets for calendar years 2027–2029 and payable between 2028 and 2030.

Bluetile operates a diversified portfolio of casual, social mobile games across puzzles, sorting and tile-based formats. BestPlay, its in-house rewarded engagement platform, contributes an additional 2.2 million monthly active users and acts as a built-in player acquisition, retention and cross-promotion engine across its game portfolio.

On a combined basis, Bluetile and BestPlay reported a revenue of $153.6 million (about ₹1,405 crore for the twelve months ended December 2025.

The acquisition is expected to be completed within 6 months, subject to regulatory approvals, including foreign direct investment authorisation and merger control approval in Spain, and clearance under the Hart-Scott-Rodino Act in the United States.