Navratri boost: Tata Motors retails 10,000 cars in a day; shares end 1% higher

The Mumbai-based auto major also recorded over 25,000 customer enquiries at its passenger vehicle dealerships across the country. "We are seeing a very enthusiastic response from customers.

Following the announcement of the new GST rates, we are passing on the full benefits to our customers, along with attractive festive offers," Tata Motors Passenger Vehicles Chief Commercial Officer Amit Kamat said in a statement.

This has led to a sharp surge in enquiries and bookings, with a noticeable increase in showroom walk-ins, higher conversions, and a growing order book, he added. The company's dealerships have opened early and extended their working hours to welcome the festive rush, he said.

The response to the company's portfolio has been phenomenal, especially for the popular bestsellers Nexon and Punch, he added. "With a strong pipeline of bookings and scheduled deliveries, we are fully geared to meet the festive demand and are optimistic about setting new records this festive season," Kamat said.

The rise in the sales is attributed to the GST Council cutting tax on small cars and two-wheelers under 1,200cc petrol, 1,500cc diesel and bikes under 350cc-from 28% to 18%. Mid-size and big cars, above 1,500cc or over 4,000mm in length will now face a flat 40% GST instead of the earlier 45–50% with cess.

Meanwhile, according to other media reports, Tata Motors has also rolled out other festive season benefits across its popular passenger vehicle portfolio. The auto major confirmed that these offers will be available along with the GST-linked price reductions, bringing down overall ownership costs, Times of India reported. The festive season benefits are valid till September 30.

The highest benefit is being offered on the Tata Nexon, with combined savings of up to ₹2 lakh. Here is the list of all the Tata cars with their revised rates and benefits:

Tata Motors stock performance

Following the increase in the sales, shares of Tata Motors settled 0.85% higher on Tuesday, September 23, at ₹702.20 apiece on the NSE.

Over the last five trading sessions, Tata Motors shares declined 2.10%. The scrip has advanced 2.24% over the past month. On the other hand, the stock traded 1.58% lower for a period of last six months, while it fell 6.28% on a year-to-date basis.

The stock touched its 52-week high of ₹1,000.40 on September 27, 2024 and its 52-week low of ₹535.75 on April 7, 2025. The company’s market capitalisation stands at ₹2,58,568.61 crore as recorded on September 23.