Meesho shares rally 50% in a year; ₹1,885 crore block deal puts stock in focus

Leading e-commerce marketplace Meesho has been in the spotlight since the start of the festive season. The Bengaluru-headquartered company reported strong sales growth in its Q2 business update and witnessed robust demand during India's major festive occasions, including Navratri and Diwali.

On Friday, November 13, at 12:51 PM, Meesho shares were trading 0.62% higher at ₹255.69 apiece on the NSE, following a block deal in the stock during the first trading session. NSE data showed that shares worth ₹1,885.17 crore changed hands in the transaction.

Earlier media reports indicated that SoftBank-owned SVF II was planning to offload around a 1% stake in Meesho through the block deal. The floor price for the transaction was reportedly fixed at ₹246.23 per share, representing a 3.1% discount to Thursday's closing price.

The proposed transaction was pegged at ₹1,174.8 crore. Shares acquired through the deal will be subject to a 30-day lock-in period before they can be sold again.

The complete details of the block deal, including the identities of the buyers and sellers, are expected to emerge by the evening.

Meesho share price trend

Meesho shares have delivered strong returns across different time frames. According to Google Finance data, the stock has gained 9.5% over the past five trading sessions and more than 6% in the last one month. It has rallied 33.42% over six months, nearly 41% year-to-date (YTD), and over 50% in the past 12 months.

Recent updates to know

• On October 10, 2026, Meesho announced a strong start to its Mega Blockbuster Sale 2026, with orders on Day 1 rising nearly 75% year-on-year (YoY). The e-commerce platform said its orders peaked at over 75,000 per minute within just 15 minutes of the sale going live, highlighting strong festive demand.

The number of transacting customers also increased around 60% YoY, with demand remaining strong across categories such as fashion, home and kitchen, beauty and personal care, kids' products and electronic accessories.

• On October 6, 2026, Meesho announced that the net merchandise value (NMV) generated through its Content Commerce ecosystem had grown 152% year-on-year over the preceding 12 months. The growth was supported by more than 1.6 lakh active creators across India during the period.

The company attributed the growth to changing online shopping behaviour, with consumers increasingly discovering products through short-form videos, creator recommendations and content-led browsing rather than relying solely on searches for specific products. This highlights the growing role of content commerce in driving product discovery and purchases on the platform.

Meesho Q2 FY27 earnings

The company had posted a loss of ₹411.3 crore in the same period a year ago.

Its consolidated revenue from operations grew by about 34% to ₹4,131.5 crore during the reported quarter from ₹3,073.6 crore in the same period of the preceding fiscal year, the company said in a regulatory filing.

Meesho Chairman, Managing Director and Chief Executive Officer Vidit Aatrey said that the company's second quarter performance reflects the strength of Meesho's operating model, with NMV (net merchandise value) growing 23% year-on-year to ₹12,911 crore and annual transacting users reaching 28.4 crore.

"More consumers are shopping on Meesho, and they are shopping more frequently, even as first-time buyers grew 16% quarter-on-quarter. This momentum extended into the festive season, with NMV growing 33% year-on-year on a festive-aligned basis. As we grow, the benefits of scale are increasingly translating into stronger platform economics," he said.

Aatrey said the contribution margin of the company expanded to 6% of NMV, driven by logistics efficiencies and improved monetisation.