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  1. Brigade Enterprises expands presence in Mysuru, launched fourth hotel with Accor

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Brigade Enterprises expands presence in Mysuru, launched fourth hotel with Accor

Upstox

2 min read | Updated on August 19, 2024, 15:53 IST

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SUMMARY

Brigade Enterprises announced the launch of ibis Styles, Mysuru, the company’s fourth hotel with global hospitality brand Accor. Brigade Enterprises had previously launched a hotel called Grand Mercure in Mysuru. Shares of the company were trading lower by 0.41% on Monday.

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Brigade Enterprises expands presence in Mysuru, launched fourth hotel with Accor.

Brigade Enterprises expands presence in Mysuru, launched fourth hotel with Accor.

Brigade Enterprises announced that the company, in collaboration with global hospitality company Accor, has launched ibis Styles Mysuru on KRS Road. The recent launch of the hotel is the fourth hotel between the two companies and the second hotel in Mysuru. The company had previously launched the Grand Mercure Mysuru. Following the announcement, shares of the company were trading lower by 0.41% at ₹1,147.60 per share.

The company stated that ibis Styles Mysuru showcases a fusion of contemporary design and cultural nuances. The hotel boasts 130 rooms. Additionally, the hotel has 30 suites featuring kitchenettes, private balconies, and spacious living areas.

M R Jaishankar, executive chairman of Brigade Enterprises, said that Mysuru is a key luxurious destination in Karnataka. The location has seen an uptick in the number of tourists post the COVID-19 pandemic.

“It is a popular getaway for tourists and a resting point for those traveling to the Western Ghats. The number of tourists coming into Mysuru has significantly increased in the last three years, post-Covid-19,” he said.

Brigade Enterprises recently announced that it had partnered with abCoffee to enhance tenant experience in its Bengaluru office spaces. The partnership will result in the opening of 6 outlets within Brigade properties to enhance the café experience for tenants and visitors.

In Q1FY25, Brigade Enterprises reported a 267% year-on-year (YoY) rise in its Q1 net profit to ₹80.53 crore. The company’s total consolidated income during the quarter rose by 62.44% YoY to ₹1,113 crore.

The company’s earnings before interest, taxes, depreciation, and amortisation (EBITDA) for the quarter came in higher by 59.22% YoY to ₹328 crore. Brigade Enterprises’ land bank stood at 517 acres at the end of the quarter.

Shares of the company have risen by nearly 28% since the beginning of the year. The stock has gained over 93% in the past year.

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