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  1. Ather Energy to unveil its first mass-market electric scooter on August 29 at Community Day 2026; key details

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Ather Energy to unveil its first mass-market electric scooter on August 29 at Community Day 2026; key details

Swati Verma

3 min read | Updated on July 14, 2026, 21:28 IST

SUMMARY

Alongside the new scooter, Ather will introduce a range of innovations across technology, charging, and the ecosystem that will make the ownership experience more seamless and connected.

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Ather Energy shares, July 14, 2026

Ather Energy is an Indian electric two-wheeler manufacturer founded in 2013 by Tarun Mehta and Swapnil Jain. | Image: Atherenergy.com

Ather Energy shares are expected to be in the spotlight as one of India's leading electric two-wheeler manufacturers on Tuesday, July 14, post-market hours announced that the fourth edition of its flagship community event, Ather Community Day, will be held on 29 August 2026 in Bengaluru.

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The theme for this year's event is "A New Dawn of Magic", where Ather will unveil the first scooter from its new EL platform, marking its entry into the mass-market scooter segment.

Alongside the new scooter, Ather will introduce a range of innovations across technology, charging, and the ecosystem that will make the ownership experience more seamless and connected.

What is Ather Energy's EL platform?

The EL platform is Ather Energy's new electric scooter platform designed for the mass-market segment. Unlike the company's existing premium 450 platform, the EL platform is aimed at making Ather's electric scooters more affordable and accessible to a wider range of buyers.

"Engineered from the ground up for greater versatility, scalability, and manufacturing efficiency, it will underpin Ather's future product portfolio across segments. The first scooter built on this platform marks a significant milestone for Ather, enabling the company to address the mass market through the ₹1 lakh to ₹1.25 lakh price segment while expanding its total addressable market and opening the next chapter of growth," the company's press release added.

Ather Community Day 2026

The Ather Community Day 2026 will bring together thousands of Ather owners, automotive and technology enthusiasts, and partners for a first look at the products, technologies, and experiences that Ather has been building.

About Ather Energy

Ather Energy Ltd is an Indian electric two-wheeler manufacturer founded in 2013 by Tarun Mehta and Swapnil Jain. The company launched its first electric scooter in 2018 and currently sells the Ather 450 series and the Ather Rizta family scooter range, with a total of nine variants.

It also operates Ather Grid, its fast-charging network for electric two-wheelers. As of March 31, 2026, the company held 52 registered patents, 326 registered trademarks, and 271 registered designs, along with several pending intellectual property applications globally.

Ather Energy Q4 FY26 earnings

Ather Energy reported a 57% decline in net loss to $100.23 crore in the January-March quarter (Q4 FY26), compared with the corresponding period last year.

The company, which got listed on exchanges in May in 2025, had posted a loss of ₹234.36 crore in the fourth quarter of FY25, as per a regulatory filing by the Bengaluru-based EV manufacturer.

Revenue from operations for the reporting quarter stood at $1,174.66 crore, up 74% from ₹676.8 crore in March 2025, according to the filing.

For FY26, the net loss stood at ₹ 517.17 crore against a net loss of ₹812.28 crore, while revenue from operations was ₹3,671.76 crore as compared to ₹2,255.01 crore in the financial year ended March 2025.

Growth during FY26 was driven by geographic expansion, a rapidly scaling retail footprint, and the continued strong performance of Ather's family scooter Rizta, the company said in a statement.

With inputs from PTI
Disclaimer: This article is purely for informational purposes and should not be considered investment advice from Upstox. Please consult with a financial advisor before making any investment decisions.

About The Author

Swati Verma
Swati Verma is a business journalist with 12 years of experience. She writes on equities, corporate earnings, sectoral trends, and industry outlook, among others. At Upstox, she leads financial markets coverage.

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