return to news
  1. Total solar eclipse 2024: How businesses are taking benefit of the astronomical event

Total solar eclipse 2024: How businesses are taking benefit of the astronomical event

blog author image

Upstox

blog verification badge

3 min read • Updated: April 8, 2024, 1:59 PM

Facebook PageTwitter PageLinkedin Page

Summary

Total solar eclipse 2024 could generate business worth as much as $6 billion, as per The Perryman Group's analysis. The economics consulting company said the event will create more interest than North America's last total eclipse in 2017.

ai-generated-8649103_1280.webp
A total solar eclipse happens when the Moon comes in between the Earth and the Sun.

Total solar eclipse 2024: Skywatchers are all set for an incredible astronomical event as a total solar eclipse will take place on April 8, with the Moon completely covering the Sun. The phenomenon will be visible to people living in the United States of America (USA), Canada and Mexico.

A total solar eclipse happens when the Moon comes in between the Earth and the Sun, blocking the sunlight and casting a shadow on the Earth. Businesses are leveraging the event by offering full solar eclipse theme deals and discounts.

In the US, Pizza Hut has launched a 'Total Eclipse of the Hut' promotion, offering large pizzas at a discounted price of $12. The deal is also available for create-your-own pizza.

Krispy Kreme has created the 'Total Solar Eclipse Doughnut', offering the delicacy dipped in dark chocolate icing with silver sprinkles.

SunChips by Frito Lay's is coming up with a new flavour, pineapple habanero and spicy gouda, for a limited time. This flavour will be available for free on SunChipsSolarEclipse.com for just 4 minutes and 27 seconds during the solar eclipse.

Smoothie King has launched an 'Eclipse Berry Blitz Smoothie' available only on April 8. Burger King is offering free whoppers in a buy-one-get-one offer.

MoonPie has launched 'Solar Eclipse Survival Kits' at Dollar Tree stores nationwide and some Wal-Mart and Kroger stores.

Eyewear brand Warby Parker is handing away free ISO-certified solar eclipse glasses to watch the astronomical event.

The total solar eclipse could generate as much as $6 billion, as per The Perryman Group's analysis. The economics consulting company said the event will create more interest than North America's last total eclipse in 2017.

Total Solar Eclipse 2024 time: How to watch it live in India?

The total solar eclipse will start at 9:12 pm Indian Standard Time (IST) on Monday, April 8. The totality will begin at 10:08 pm and will end at 2:22 am on April 9.

People living in India can witness the total solar eclipse by switching to NASA's live stream. The live stream will begin at 10:30 pm IST on April 8 and will continue till 1:30 am IST.

Check out the McDonald Observatory's live stream to view the total solar eclipse from multiple views. It features telescope views from the observatory, Lake Irving and Buchanan, among other locations.

Google celebrates total solar eclipse 2024 with special animation

Google has marked the total solar eclipse with an animation. When users search the 'total solar eclipse' on Google, a graphic depicting the astronomical event appears on the middle of the screen.

The animation can be seen with the following terms:

  • Eclipse 2024
  • April 8 eclipse
  • Solar eclipse 2024
  • Solar eclipse
  • Total Solar Eclipse

April 8 total solar eclipse: Where can you see it?

The total solar eclipse will be visible in the United States, Mexico and Canada. To know more, click here.

Which cities will see total eclipse 2024?

  • San Antonio, Texas
  • Waco, Texas
  • Austin, Texas
  • Dallas, Texas
  • Indianapolis, Indiana
  • Little Rock, Arkansas
  • Cleveland, Ohio
  • Dayton, Ohio
  • Syracuse, New York
  • Rochester, New York
  • Buffalo, New York
  • Burlington, Vermont