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  1. Diwali, Dhanteras 2025: Is this the right time to buy gold?

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Diwali, Dhanteras 2025: Is this the right time to buy gold?

Upstox

3 min read | Updated on October 13, 2025, 12:11 IST

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SUMMARY

Diwali and Dhanteras usually spark a seasonal rise in gold purchases. In 2025, gold has outpaced benchmark indices, delivering returns exceeding 40% year-to-date.

dhanteras diwali gold buying

Diwali and Dhanteras typically trigger a seasonal surge in gold buying. | Image: Shutterstock

As Diwali and Dhanteras 2025 approach, the big question on every investor’s mind is: Should I buy gold now or wait? With prices at record highs and expert predictions pointing both ways, timing your investment is more important than ever.

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Should I buy gold now?

Globally, gold breached $4,000 per ounce for the first time ever, driven by safe‑haven demand, geopolitical uncertainty, and expectations of US interest rate cuts.

In India, gold is trading at record highs. In several regions, it has crossed ₹1,20,000+ per 10 grams in recent sessions.

On the domestic front, analysts expect continued upward pressure on gold, with ICICI Bank projecting a range of ₹99,500 to ₹1,10,000 per 10 g through the rest of 2025.

According to a recent report by Tata Mutual Fund, gold prices could stabilise within a broad range of $3,500 to $4,000 per ounce in the short term. This comes amid a backdrop of changing U.S. trade policies, heightened geopolitical uncertainty, and ongoing concerns around U.S. economic growth.

The fund house suggests that investors should stay invested in gold and consider using any short-term price dips, driven by cyclical volatility, as buying opportunities. Over the long run, the report maintains a positive outlook on gold as a strategic portfolio asset, highlighting its role as a hedge against inflation, geopolitical risks, and currency depreciation.

What experts say

"Over the past year, gold has delivered massive returns of above 50%, driven by global trade uncertainty, rising debt levels, and central bank buying. Investors should invest in gold with caution now as the entry on these levels may be risky, especially in the short term," said Pankaj Mathpal, MD & CEO at Optima Money Managers.

There’s no need to rush into buying gold right now. Experts anticipate that gold prices might undergo a correction after the Diwali festival. "This potential dip could present a better opportunity to enter the market. So, it might be wise to wait until after Diwali before starting your gold purchases, allowing you to potentially buy at more favorable prices," Director at Ya Wealth Global, Anuj Gupta

Tata Mutual Fund also recommends a balanced approach to precious metals investing, proposing a 50:50 allocation between gold and silver. The reasoning: while gold remains a core strategic asset, silver is showing strong potential as well.

Festival demand impact
Diwali and Dhanteras typically trigger a seasonal surge in gold buying. Despite high prices, cultural and wedding-related demand may keep prices supported.
Gold investment outlook for 2025
Gold has significantly outperformed benchmark indices in 2025, delivering over 40% returns so far this year.

Rising ETF flows, central bank reserves, and market uncertainty continue to support gold.

Experts recommend keeping gold as 5–10% of your portfolio for diversification and risk protection.

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About The Author

Upstox
Upstox News Desk is a team of journalists who passionately cover stock markets, economy, commodities, latest business trends, and personal finance.

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