Zepto renames parent entity to Zepto Private Limited ahead of IPO; check details

Quick commerce platform Zepto has reportedly changed the name of its parent entity, Kiranakart Technologies Private Limited, to Zepto Private Limited, as per a Moneycontrol report. The move is aimed at better brand identification ahead of a probable public issue, which the company plans to launch in the coming months.

Previously, Swiggy changed its name from Bundl Technologies Private Limited to Swiggy Private Limited ahead of its IPO in November 2024. Another listed quick commerce firm, Zomato, recently changed its name to Eternal Limited, which will be a parent firm holding all businesses.

Incorporated in 2021, Zepto operates in the fast-growing quick commerce space. The company deliver over 25,000+ products in 10 minutes through its network of dark stores. The company strategically operates these dark stores in densely populated urban areas (within a 3km radius) near its target customer base, ensuring speedy and efficient order fulfilment.

Aadit Palicha and Kaivalya Vohra founded the company. It was originally named KiranaKart Technologies Private Limited and focused on grocery delivery by partnering with local stores. In 2021, the company rebranded as Zepto and expanded its dark store network to different locations. As of February 2025, the company operates over 700 dark stores.

In April 2022, the company launched another business vertical, Zepto Cafe, to deliver coffee and ready-to-eat food in 10 minutes. In February 2025, its cafe business hit 1 lakh orders per day, achieving a $100 million annualised gross merchandise value (GMV) run rate with a near 50% steady-state gross margin, as per the company CEO.

In December 2024, the company launched a standalone app for the cafe business. Zepto aims to launch over 100 cafes per month to tap the 10-minute food and snack delivery space. After observing rapid growth in this space, Zomato-owned Blinkit has launched Bistro, while Swiggy has launched SNACC for quick food delivery.

Since its inception, Zepto has raised over $1.5 billion across various funding rounds. In August 2024, the company raised $340 million in a Series F round at a valuation of $5 billion. General Catalyst, StepStone, Lightspeed, DST, and Contrary are some of the company's key investors. The company competes with Zomato’s Blinkit, Swiggy Instamart, BigBasket, and Flipkart’s Minutes, which are some of its key competitors.

Reports indicate that the quick commerce category is expected to experience over 100% YoY growth in gross order value (GOV) by FY26, driven by rapid expansion from key players. Moreover, the quick commerce segment may account for 40-45% of the total e-commerce market within the next three years.