AU Small Finance Bank, Zaggle roll out co-branded retail credit card: Key features and benefits

AU Small Finance Bank (AU SFB), in collaboration with Zaggle Prepaid Ocean Services, has launched a co-branded retail credit, AU Zaggle Co-Branded Retail Credit Card.

The new co-branded credit card features a new Zagg Coins-to-cashback offer, under which cardholders can earn accelerated Zagg Coins on contactless and UPI purchases, together with more cashback when they reach spend milestones.

The card operating on both RuPay and Visa networks allows customers to choose their preferred payment network. Cardholders on the Visa network can get up to 8% Zagg coins on contactless spends. Similarly, RuPay cardholders will be eligible for up to 8% Zagg Coins on everyday UPI spends made via the zagg.money app.

In addition, the card also offers up to 4% Zagg Coins on e-commerce spends, together with 1% fuel surcharge waiver on fuel transactions.

The earned Zagg Coins can be converted into cashback through the zagg.money app, with the amount directly credited to the cardholder's credit card account.

“The AU Zaggle Credit Card is built to move with the customer’s evolving needs offering customers the flexibility to activate curated value passes that unlock additional benefits across categories such as groceries and dining, utility bill payments, entertainment, travel and accelerated spend-based rewards,” said the company’s press release.

The card will be distributed through the zagg.money app, the company’s website and assisted channels.

The collaboration integrates AU SFB’s robust credit card platform, strong risk management capabilities and customer-centric banking expertise with Zaggle's technology-led rewards and engagement ecosystem.