As of July 2024, there are almost 5.17 billion social media users around the globe, which is 63.7% of the world’s population.
Here are the top social media platforms and their monthly active users.
Facebook, owned by Meta, has more than 3 billion monthly active users.
YouTube, owned by Google, has more than 2.5 billion monthly active users.
Meta’s WhatsApp has over 2.4 billion monthly active users.
Instagram, also owned by Meta, has more than 2 billion active users.
TikTok, owned by China’s ByteDance, has more than 1.6 billion monthly active users.
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